Home

Your virtual marketing manager: flexible,

on-demand marketing support exactly when your business needs it.

Senior marketing support, without the full-time price tag.

Why work with me

You've probably tried piecing it together yourself — a freelancer for social, a designer for the odd asset, an agency for a bigger campaign. Add in the project plans, the launch timelines, and the reporting nobody has time to pull together — and you've spent more time managing it all than actually growing your brand.

Or maybe you looked at hiring a marketing manager, ran the numbers, and realised the salary, the super, the onboarding time — it just didn't stack up for where your business is right now.

Either way, you're not short of options. Just short of someone who can actually pull it together.

my brand buddy exists for businesses who need more than a strategy deck — real, end-to-end marketing support, from someone senior enough to run with it, without the cost of a full-time hire.

How I help

The day‑to‑day marketing work that keeps a business consistent, visible and competitive.

Product launches

Coordinate and manage everything a launch needs to actually get to market on time and on-brand.

Campaign & project management

Manage and supervise campaigns end to end - from brief through to delivery - across digital, social, print and broadcast, keeping every partner and moving part on track.

Agency & partner coordination

Brief, direct and manage your agencies, freelancers and suppliers, so their work stays aligned and on schedule.

Presentations & reporting

Polished, on-brand decks for sales pitches, customer meetings and internal updates, plus clear performance reporting against your KPIs.

Budget oversight

Allocate and track spend across campaigns, projects and partners, and keep an eye on ROI so your budget earns its keep.

Market & competitor insight

Track consumer behaviour, industry shifts and competitor activity, so opportunities don't get missed.

Why not just hire someone?
A full-time marketer is one option. Here's the other one.

In-house hire

Salary, superannuation and on-costs, year-round ❌
Recruitment time and onboarding before any output ❌
Committed headcount even in quiet periods ❌
One person's skill set, however the workload shifts. ❌

my brand buddy

Pay for hours used — a few a month or ongoing ✅
Senior experience from day one, no ramp-up ✅
Strategy, coordination and delivery in one person ✅
Scales up for launches, down in quieter months ✅

Frequently asked questions

What exactly is a Virtual Marketing Manager?

A Virtual Marketing Manager is like having an experienced brand marketing professional on your team—without the cost of hiring full-time staff. I help manage your day-to-day brand and marketing activities, from social media coordination and campaign management to strategy and performance reporting. You get the expertise you need, when you need it, without adding to your headcount.

How do I know if my brand buddy is right for my business?

If you’re a business that struggles to keep up with its marketing, doesn’t have in-house expertise, or simply needs extra hands to manage brand activity, my brand buddy is designed for you. I bridge the gap between what you want to achieve and what your team has time for—helping you stay visible, professional, and competitive.

How flexible are your services?

Very! You can choose a support package that suits your needs—whether it’s a few hours each month for light-touch support or a more involved partnership for ongoing brand management. My services scale up or down depending on your business stage, campaigns, or resource requirements.

Isn’t it more cost-effective to hire in-house?

Hiring a full-time marketer comes with salary, superannuation, recruitment costs, and overheads. With my brand buddy, you only pay for the hours you need. It’s a flexible and cost-effective way to access senior-level marketing expertise, without the commitment of a permanent hire.

Page updated

Google Sites

Report abuse